Alibaba confident AI tools will drive sales and empower Singles’ Day shoppers

Oct 17, 2025

Alibaba Group Holding is making tangible progress in applying artificial intelligence models into the search and recommendation engines of its e-commerce ecosystem, according to a senior executive, as the company kicked off its annual Singles’ Day promotion this week. At the campaign’s launch in Shanghai on Thursday, Alibaba vice-president Zhang Kaifu, who also serves as head of applications for the company’s e-commerce businesses, said the firm’s use of Qwen’s large language models (LLMs) had...

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